This session will speak to the concerns, challenges, and technical issues organizations face when operating within uncertain market conditions. The current circumstances of a global pandemic will act as the launch point to provide contextual examples of resolve from the perspective of a large scale firm. The content can easily be adapted/scaled to address many challenges facing professional service firms in the AEC industry.Primary learning objectives/topics covered include:
Mark is a steadfast believer in the power of collaborative design, with a professional and academic focus on parametric design, software development, and the construction and fabrication of complex projects. In practice, he uses computer algorithms to generate design solutions that engage users and stakeholders, respond to people and place.
Mark works across HOK's global offices designing generative algorithms using software platforms that interface with most AEC and PLM software platforms. His solutions cross disciplinary boundaries and go beyond design theory considering the pragmatic aspects of design process – Mark designs and creates custom digital technologies to solve real-world design challenges.
This session will speak to the concerns, challenges, and technical issues organizations face when operating within uncertain market conditions. The current circumstances of a global pandemic will act as the launch point to provide contextual examples of resolve from the perspective of a large scale firm. The content can easily be adapted/scaled to address many challenges facing professional service firms in the AEC industry.Primary learning objectives/topics covered include: